I'm a reader. I read pretty much anything you put in front of me, which is why Rosten Woo's work is so fascinating for me. His current project involves making the informational signs many of us dismiss every day, but he adds a little political twist to it that makes us think. I love it.
|Rosten Woo and his first L.A. River sign | Photo: Carren Jao|
Masquerading as a California State Parks signage, artist Rosten Woo's 42" by 32" sign seeks not just to inform, but also to provoke its readers. "We're essentially in a state park and not many people have an understanding of what it is," said Woo, as we chatted a few yards from artist Michael Parker's Unfinished during the second Los Angeles River campout last October. "I wanted this sign to be interpretative of the natural environment, but also reflect the political and social environment on site." [read more]